Tuesday, 1 April 2014

Metal Matters to Shropshire

Shropshire Council and their contractor Veolia are working in partnership with recycling industry body Alupro to encourage residents across Shropshire to recycle more metal as part of their ‘Metal Matters’ campaign.  Volunteers from Shropshire Master Composters will be helping man roadshow events across the county in the coming months to help remind residents to recycle more cans, tins, aerosols, aluminium trays and foil.  
 

Leaflets produced with sponsorship from Alupro will soon be dropping through letterboxes reminding people to recycle more metal food and drinks packaging using their kerbside recycling service.

Rick Hindley, Chief Executive of Alupro added “The aim of MetalMatters is to help increase metal recycling by positively changing residents behaviour.” 

“Our partnership with Shropshire Council and Veolia delivers on all counts. It reinforces our experience with previous MetalMatters campaigns that investment in householder communications can make a real difference to recycling capture rates, and go on to deliver cost-effective results for local authorities and their waste management partners.  For more information on the campaign visit www.metalmatters.org.uk

Metal recycling facts:

• Recycling a tonne of steel saves 1.5 tonnes of iron ore & reduces CO2 emissions by 80%.
• Recycling a tonne of aluminium saves 9 tonnes of C02 emissions and four tonnes of bauxite – the raw material from which aluminium is made.
• Metal can be recycled again and again indefinitely.
• Recycling seven cans saves enough energy to power a 60-watt light bulb for 26 hours.
• In as little as six weeks, the empty can you put in your recycling could be transformed and back on the supermarket shelf.

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